VITAE
Mark J. Stoddard

Lecturer and Teacher
Business Leader
Marketing Strategist and Consultant
Mark Stoddard's career has spanned the world, literally.
His marketing and business acumen and his ability to teach artists
how to dramatically increase their income have taken him for prolonged
stints in Russia, China, Australia, the Middle East, and throughout
Europe and America.
His career accomplishments make him difficult to
pigeon-hole into a single category. Here's a sampling of what makes
him uniquely qualified to teach singers how to improve their marketing,
promotion and business skills needed for their financial security:
*Currently serving as Executive Entrepreneur
in Residence at UVU in Orem Utah. As a member of the faculty, he teaches
several classes, lectures and consults with new business owners.
* Guest teacher
for Negotiating and Marketing Skills for Singers at more than 50
seminars and conventions including sites in Graz, Austria,
Boston Univ., North Park Univ., and BYU.
* CEO
of an international cruise company. One of the first companies
to gain entry by invitation to the Soviet Union. Organized
more than 100 Russia river cruises bringing Russians and Americans
together. Then he created more than 24 other world tours taking
more than 8,000 people on luxury/ educational tours.
* Co-Founder
of to develop a revolutionary
Positive Displacement Infinite Variable Transmission for
vehicles. He creates the marketing strategies and raises funds.
* Simultaneously
he is also a marketing, advertising and business consultant for
musicians, artists and classical singers. He teaches from
a wealth of experience.
*
Producer of more than 100 classical music concerts. Taught the
singers how to negotiate and market their skills. Most saw
their incomes quadruple thereafter.ks on travel,
He's written the music, book and lyrics for a full musical.
*
Professor of Business, Marketing and Writing on an adjunct and
guest speaker basis to prestigious universities around the
world. Lectured or had his books used at UCLA, USC, Stanford,
and Universities of Calgary, Moscow, Beijing, Kiev, and Havana
Polytechnic.
*
Guest lecturer at Boris Yeltsin's Council of Ministers, was the
first foreigner to address the Supreme Soviet of Ukraine,
counseled the Prime Minister of Moldava on how to transition to
a free market, advised the government of BeloRuss, and taught full
day classes on free market economics to the city councils of 17
Soviet cities.
*
Creative Director of a national marketing and advertising agency
where his ads have sold millions in trackable sales. In fact,
records show his advertising for a host of products including fine
arts and music have generated more than $750 million in sales.
*
He has created acclaimed training programs at the Jefferson Institute
for Economics. With those programs in hand he hired
dozens of entrepreneurs and professors to present those training
programs to teach more than 10,000 people how to start their own
businesses in the USA, USSR/ Russia, Ukraine, China, and
Cuba.
*
His negotiating expereince spans contracts, management and employee
relations as well as fund raising. He negotiated the right
to be one of the first Americans to sell Swiss Real Estate to Americans,
previously prohibited by law. His marketing plan and materials
(brochures, letters and videos) sold out all 3 developments
in less than 6 months.
*
Mark was responsible for creating international division in Saudi
Arabia and overseeing a 10-fold leap in new business development
for LASS Construction. More than 300 custom homes as well
as offices and apartments were build by that company.
*
Executive Director for a non-profit citizen's free market lobby
in D.C., Free the Eagle. Grew this non-profit organization
with 3,000 donors to 250,000 donors in 3 years.
*
CEO and President, Target Publishing. Rebuilt Target to become
profitable, by restructuring its debt and asset management
as the largest financial and investment publishing house.
*
Consulting and other Work: Managing director of marketing and/or
Creative Director at Heritage Schools, Basic Research, Woods
Industries, Universal Syndications and Classical Singer Magazine
in business development, marketing and advertising.
* Community Leadership Experience
+ Created community programs for Heritage School, Jefferson Institute, & Free
the Eagle.
+ Chairman of The Grand Parade of America's Freedom Festival.
+ Developed the first programming for the cable station that became BYUTV.
+ Numerous volunteer major leadership positions for his church in the USA and
abroad.
* Academic Credentials
BA from BYU in English; History and Political Science minor - 1972 Phi Eta
Sigma scholastic fraternity. Certificate in French Studies, Grenoble Univ.,
France - 1972
MA from Brigham Young University in Communications & Marketing. - 1981.
Fellowship and Assistantships for honors.
Bookings
for Symposiums or All-Day Workshops
You are welcome to contact Mr. Stoddard
by
either calling or E-mailing his agent, Alex
Stoddard at 801-623-7933
He enjoys making time available for speaking at universities
to help performing arts students understand:
1. 10 Marketing Skills Artists Need Now
2. Negotiating with Style - An Artist's Approach
3. Becoming Your Own Manager - Even when you get a Manager |
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